About Atera
Atera is leading the future of IT with the world’s first Autonomous IT platform, with built-in AI agents. At its core is IT Autopilot, functioning as a personal IT professional for every employee, and AI Copilot, an IT technician’s companion designed to boost productivity and efficiency. The full-stack platform unifies RMM, ticketing, help desk, patch management, and all essential IT operations into one secure, scalable solution. Trusted by 13,000+ customers in 120+ countries, Atera helps organizations scale, boost service quality, and turn IT into a driver of lasting business growth.
About the Role
We're looking for a seasoned User Acquisition Team Lead to cover a maternity leave and own our paid acquisition engine across 8+ channels. You'll step into a high-performing team of 5 and take full ownership - strategy, execution, budget, and results. If you hit the ground running and deliver, there's a real path to a permanent position once our current TL returns.
Responsibilities:
- Lead and mentor a team of 5 UA specialists - set priorities, unblock, review, and grow them
- Own the full paid acquisition roadmap across Google Ads, YouTube, Bing, Reddit, LinkedIn, ChatGPT Ads, Meta, and emerging channels
- Define channel strategy, budget allocation, and bidding approach across the full funnel
- Drive continuous A/B testing of creatives, audiences, landing pages, and bidding strategies
- Build and own weekly/monthly performance reporting dashboards for stakeholders
- Manage multi-million-dollar ad budgets with a focus on CAC and MQL efficiency
- Partner with creative, content, SEO, and web dev teams to ensure a seamless acquisition funnel
- Identify and test new acquisition channels to diversify spend and reduce dependency
- Implement and oversee conversion tracking, attribution models, and Google Tag Manager setups
- Monitor competitive landscape and apply insights to campaign positioning and messaging
Requirements:
- 5+ years managing PPC campaigns across Google Ads, Meta, and YouTube [Required]
- Ability to lead a team of talents - managing, coaching, and developing PPC specialists [Required]
- High analytical aptitude - fluent in data, attribution, and performance interpretation [Required]
- Strong interpersonal and communication skills - across teams and with stakeholders [Required]
- Deep understanding of conversion tracking, GTM, and pixel implementation
- Proficiency in Excel, Google Analytics 4, Looker Studio, or similar BI/reporting tools
- Experience managing budgets of $500K+ per month
Nice to have:
- Background in SaaS or B2B performance marketing
- Familiarity with programmatic advertising and DSPs
- Exposure to CRO methodologies and landing page optimization
- Certifications: Google Ads, Meta Blueprint, or Microsoft Advertising
- Experience with automation and scripting in Google Ads
- Experience with AI-native ad placements (ChatGPT Ads, Perplexity, or similar)
